How Antimicrobial Packaging Is Transforming
The Healthcare Industry
The use of antimicrobial packaging in the healthcare
industry is further fuelling product sales. Rising awareness of consumers on
hygiene and packaging of medicines is aiding the market growth.
The healthcare industry has been experiencing growth
in recent years which will directly amplify product sales in the forecast
period.
Antimicrobials are primarily used as packaging
agents to prevent the growth of micro organisms and guarantee product safety.
These antimicrobial agents are used while packaging any item so that they can
work by a slow release on surfaces or can also be used in vapour form.
The growing importance to maintain storage
temperature is further augmenting growth in the market. The growth of potential
microbes is dependent on the element of storage temperature. For this reason, a
properly designed antimicrobial packaging system is employed to prevent medical
illnesses from healthcare packaging by maintaining moderate storage temperature
and distribution systems.
Nowadays, hospitals are becoming a breeding ground
for growth of algae, bacteria, and fungus which in turn causes harmful effects
on consumers and also on plastic medical devices. For this purpose,
antimicrobial additives are added in antimicrobial packaging to restrict
microbial growth and to improve the hygienic factor among patients.
Also, healthcare equipment manufacturers have been
developing innovative products comprising effective microberesistant properties
which maintain the aesthetic value of hospitals and also stop the growth of
infectious agents in the hospitals. This factor is expected to drive market
growth by escalating product sales.
Driving Demand for Antimicrobial Packaging?
Over the past decade there has been a major shift in
lifestyle of people. There has been a sizeable increase in the number of health
conscious consumers which is driving the demand for packaged products with
antimicrobial properties.
Asia Pacific Antimicrobial Packaging Market
Outlook
It has been projected that in next five years
healthcare spending in Asia Pacific is poised to grow by ~40% expanding at the
rate 2x the world average.
These positive trends along with increased
production of packaging in the region is projected to propel the demand and
sales of packaging materials with antimicrobial properties.
North America Antimicrobial Packaging Market
Outlook
Between the period 2012-2016 consumption of
packaging rose by ~10% in the region and was further expected to rise by ~20% by
the end of 2022. Increased consumption of packaging along with demand for safe
and microbial free packaged products is projected to drive the market in the
long run.
Moreover, high government spending on healthcare
especially in the US has provided a surge in demand for packaging for with
antimicrobial properties. These above mentioned factors along with high
disposable income among consumers is projected to drive the antimicrobial
packaging industry in North America.
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22 JUNE 2023. |